Discover how to use Advanced LinkedIn & Facebook Marketing to attract and engage quality customers, and quickly grow your business.

Social Media Sherpas is hosting a workshop designed to help marketers and business owners quickly achieve LinkedIn & Facebook success.  Two of South Africa’s leading Facebook & LinkedIn experts have come together to share their strategies for success on these popular social networks.

During this full-day workshop they will reveal all the latest techniques and proven business-building tactics you need to benefit with LinkedIn & Facebook. Social media marketing involves connecting with customers and prospects via Facebook’s active 550 million-member and LinkedIn’s 80 million-member community. The results are increased exposure, improved customer satisfaction, strong relationships with brand ambassadors and sales growth.

What you’ll learn:

• Discover the best ways to market your business with LinkedIn & Facebook
• Find out how to build an engaging LinkedIn & Facebook presence enabling you to directly connect with customers and prospects
• Learn how to grow a loyal following via news feed optimization, creative promotions and Facebook advertising
• Discover how to create an active community using Facebook and LinkedIn Groups
• See how successful businesses built Facebook pages and how you can achieve similar results
• Learn how to integrate all your efforts with your website, blog and other marketing programs
• And much more!

Consider these interesting factoids:

• 48% of Facebook users are older than 35: So the idea that Facebook is just for college kids is not valid anymore.
• LinkedIn marketing on the rise: More than 75% of marketers plan on increasing their use of LinkedIn in 2010, according to the 2010 Social Media Marketing Industry Report.
• Mass consumer adoption of Facebook: With more than 500 million users, Facebook reports that more than half use the site daily for at least 19 minutes.
• The average LinkedIn profile earn $109,000 per year making it the professional network of the internet.

More topics include: developing a LinkedIn & Facebook strategy, creating and customizing Facebook pages, Facebook community building, LinkedIn answers, Facebook editorial planning and team management, fan engagement, LinkedIn groups and company pages, Facebook promotions, Facebook advertising, LinkedIn recruiting, Facebook analytics and much more!

What do I get for attending this workshop?

• Hands-on training from two of South Africa’s leading experts in social media marketing.
• Printed Workbook and Social Media Action Plan.
• Ongoing Training on our blog.

What to bring:

• A laptop with 3G internet access

Who should attend:

• The Small Business Owner: You already have a Facebook and LinkedIn presence, know the potential of these networks, but want to speed your path to success with the least effort and the greatest results.

• The Corporate Marketer: You work for a company and have been assigned to manage the company’s Facebook and LinkedIn campaign. You likely face internal battles to convey how Facebook and LinkedIn could help the company, but you know there’s real potential.

• The Experienced Social Media User: You’ve been using Facebook for a while, but want better results. You’re ready to take your business to a whole new level by following the proven tactics of the pros and leveraging new techniques. Better response. Less work. More profitability.

Workshop Details:

When: Thursday 18 November 2010
Time: 8h30-16h30
Place: The Innovation Hub, Pretoria, South Africa
Cost: R1950 (Refreshments throughout and snack platter included)

Terms and Conditions:

Full payment is required on registration at least 48 hours prior to the seminar date.

Registrations can be made by contacting:

Phone: +27 72 336 5394 or +27 82 076 1911
E-mail: bookings@socialmediasherpas.co.za

About the Presenters:

Stan Louw studied Marketing Management at the University of Pretoria and then went into a Marketing role in his first company. After selling his first business he ventured into recruitment and executive headhunting where he started dabbling in social media to reach his goals. Within the next 3 years he developed innovative strategies and found amazing shortcuts in social media that are immensely valuable to any business.

As a born entrepreneur he quickly realised that many companies can benefit from what he had learned over this time. His insight in social media combined with entrepreneurial excellence has made him indispensable to the many clients that he consults to.

He is the owner and founder of VIRA Consulting, a cutting edge strategic marketing and social media firm specialising in training solutions. After meeting Hugh McCabe they decided to host advanced social media workshops for the South African marketing and business community under the Social Media Sherpas brand.

Hugh McCabe is a successful entrepreneur, consultant, speaker and trainer in the online marketing industry. He lives and breathes internet marketing and social media while his company provides such educational and training services to entrepreneurs and companies in South Africa.

Hugh has extensive online experience on an international level and has marketed many different types of products and services online since 2008. His internet marketing blog, www.hughmccabe.co.za is designed to be a learning resource with articles and videos offering training, tips and tutorials on the best internet marketing and social media tools and strategies available.

Today, Hugh focuses most of his time producing internet marketing and social media workshops for the public, in-house corporate training and keynote speaking at events.